Southeast Asian Countries with the Largest Users of Social Media Apps

Southeast Asian Countries with the Largest Users of Social Media Apps
© Andreas Prott -

Social media has become an integral part of our lives. So many things can be searched and accessed just by using our smartphones. On the other hand, Southeast Asia is a region with a huge population. It's no wonder that some countries in Southeast Asia are the biggest users of some social media. Here are some social media and the countries with the biggest users.


As one of the most popular social media platforms among internet users in the world, it ranks second in popularity as the social media platform with the most users in the world.

According to a report by We Are Social and Hootsuite, there were 2.51 billion YouTube users worldwide in January 2023. However, there was a decrease of 1.9% compared to January 2022.

Keterangan Gambar (© Pemilik Gambar)

On that chart, Indonesia ranks fourth with 139 million YouTube users. On the other hand, there are other Southeast Asian countries that occupy the ranking. Vietnam has 63 million YouTube users.

According to the We Are Social and Hootsuite report, the majority of YouTube users in the world are men aged 25-34, at 11.9%, while women in the same age group account for only 8.8%.


We Are Social's April 2023 report shows that there are 372.9 million Twitter users worldwide. This number decreased by 19.8% year-on-year.

On the other hand, based on the report, it is said that the majority of Twitter users worldwide are men, as many as 64.3%, while women are only 35.7%.

Keterangan Gambar (© Pemilik Gambar)

Based on that graph, according to statista report, Indonesia is one of the countries with the most Twitter users in the world with 148.45 million users.


This social media platform is the most used social media platform in the world. According to the We Are Social report, Facebook reached 2.25 billion users worldwide in April 2023. This figure shows an increase of 5% compared to the previous year.

The We Are Social report also revealed that the majority of Facebook users worldwide are men, at 56.8%, while women make up 43.2%. In addition, in terms of age groups, Facebook users are dominated by young people.

Keterangan Gambar (© Pemilik Gambar)

Indonesia has the third highest number of Facebook users with 119.9 million people using Facebook in this period and The Philippines with 80.3 million. Vietnam is also on the list with 66.2 million Facebook users. The last Southeast Asian country on the list is Thailand with 48.1 million users


This social media is gaining tremendous popularity among Internet users around the world. This short video application has reached 1.09 billion users in April 2023, according to the We Are Social report.

Interestingly, the number of TikTok users worldwide has increased by 12.6% compared to the previous year. Even compared to the previous quarter, the growth of Bytedance's application reached 3.9%.

Keterangan Gambar (© Pemilik Gambar)
 (© Katadata)

This social media is also one of the most popular social media in Indonesia. The country ranks second with the highest number of TikTok users in the world, reaching 112.97 million users. Another Southeast Asian country with the most TikTok users in the world is Vietnam with 50.58 million users. This is followed by the Philippines with 41.43 million users and Thailand with 41.06 million users.

On the other hand, the We Are Social report also shows that women dominate TikTok users across all age groups in April 2023. Most TikTok users are in the 18-24 age group, with 20.9% female users and 17.5% male users.

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