As the youth’s existence takes center stage around the world, Southeast Asia’s Generation Z (Gen Z) is dominating the streets with their unique outfit characteristics. Gen Z tends to appear stylish, as it is one way for them to express themselves.
Looking attentively at this, although Gen Z around the world may share similar tastes in fashion, they still carry differences, each with distinct characteristics, including Gen Z in Southeast Asia. How does their fashion style say about them? Find out here.
Indonesian Gen Z: Simple, Yet Artsy
Indonesian Gen Z fashion revolves around streetwear, with a preference for oversized and minimalistic clothes, like hoodies, long tops, baggy jeans, and sneakers. The style becomes even more distinctive with hijabis wearing simple, easy-to-wear hijabs and tear skirts. Minimalistic, yes indeed, but always showing its artsy side.
This style from Indonesian Gen Z says their attitude toward shopping. According to a report by Statista, 69% of them claim that dressing well is important to them, while still prioritizing comfort in their outfits. They also came up with trends like thrifting and even creatively mixing traditional clothing batik with a modern look.
Thai Gen Z: Vibrant Look on the Street
Thai Gen Z also presents themselves in street fashion, but with different touches. They lean toward vibrant colors that shout tropical vibe and summer looks. In fact, according to Accio, the fashion trend data in Thailand reveals that searches are dominated by summer wear in July 2025 and street fashion in August 2025.
For women, Thai fashion is often about tank tops and fitted crop tops, presenting a cute look with vibrant colors. It reflects the data that says about how they prefer lightweight, breathable fabrics in the hot-weather climate. Furthermore, Thai fashion carries cultural motifs, incorporating silk and handwoven textiles into contemporary outfits.
Filipino Gen Z: Accessories for Final Look
In the Philippines, Gen Z loves to wear lightweight, flowy fabrics and tends to go for colorful outfits. Baggy pants are their unique characteristic worn by both men and women. Men often go with a sporty look: fitted shirts paired with baggy pants, while women tend to wear dresses, maxi or mini, with cargo pants and denim.
The most distinctive characteristic in the Philippines' fashion is the accessories. Gen Z loves to wear hair clips, headbands, and cute trendy keychains hanging off their pants, completing the final look. Filipino designers also put embroidery and traditional craftsmanship to add the Philippines’ culture into the modern outfits that Gen Z wear.
Vietnamese Gen Z: Diverse Streetwear You Need
Vietnamese Gen Z showcase a wider variety of streetwear styles. Baggy pants are still in, but with a more diverse mix and match. The fashion industry provides Gen Z from minimalist to grunge and even avant-garde aesthetics. Here, many clothing stores that are often visited by Gen Z are set up in converted houses, offering from A to Z style.
This reflects their preference to consume local brands which are more affordable and closer to their lifestyle. Men often wear polo shirts with baggy pants, while women go for flowy dresses and summer-like tops. According to Accio, Vietnamese Gen Z tend to seek for sustainable fashion, showing that they don't just chase style, but also care for the environment.
Most Southeast Asian Gen Z fashion is about streetwear, but the thing is how they bring their own style of streetwear to the world. Their distinctive styles shine in their own way, bringing culture, identity, and a fresh heritage into global fashion.
