The ‘McDonald’s of the Philippines’ Is Steadily Taking Over America

The ‘McDonald’s of the Philippines’ Is Steadily Taking Over  America
Jollibeen © Eater NY

 Americans love their McDonald’s. In fact, in the second it took them to read that sentence, the fast-food chain sold more than 75 hamburgers. So when a newcomer hits the block and claims to be the next Mickey D’s, they’re all ears.

That newcomer is Jollibee, a fast-food chain some people are calling the McDonald’s of the Philippines. The restaurant sells everything from fried chicken to Filipino desserts, although its signature dish is the “Chickenjoy,” a piece of fried chicken with a side of spaghetti, smothered in tomato sauce and topped with hotdog slices and ground beef.   The chain is planning an “aggressive” expansion in America over the coming years, Jollibee Food Corporation North America’s vice president Maribeth Dela Cruz told Business Insider.

If the name Jollibee sounds familiar, that’s probably because it is. The restaurant already has 38 stores in the United States. Its most recent location opened October 27, 2018, in Manhattan. Jollibee also has 1,289 locations globally and has become a cult favorite in many countries. Don’t miss these 12 fast food “facts” that are actually false.

Jollibee Manhattan | New York Post
Jollibee Manhattan | New York Post


When Jollibee opened its first store in the U.K., some fans camped out for as many as 18 hours to get a taste of its unique dishes. More than 1,000 others waited for hours on a line that zigged and zagged around the block.

“Jollibee’s arrival is definitely on par with the level of happiness when I graduated, got my first job, got engaged, got married, had my kids,” Mars El Brogy, one of the many native Filipinos who waited on line in the U.K, told “This is huge.” Check out the 15 oldest restaurant chains in America.

American Jollibees expect to bring in a high number of Filipinos, too. “It’s not just the products they used to enjoy when they were back home,” Cruz told Business Insider. “It’s really the experience of bringing them back to happy memories of being with their family and celebrating moments and milestones in their lives back in the Philippines.”

Source : Business Insider | The Sun UK | Readers' Digest


Akhyari Hananto

I began my career in the banking industry in 1997, and stayed approx 6 years in it. This industry boost his knowledge about the economic condition in Indonesia, both macro and micro, and how to More understand it. My banking career continued in Yogyakarta when I joined in a program funded by the Asian Development Bank (ADB),as the coordinator for a program aimed to help improve the quality of learning and teaching process in private universities in Yogyakarta. When the earthquake stroke Yogyakarta, I chose to join an international NGO working in the area of ?disaster response and management, which allows me to help rebuild the city, as well as other disaster-stricken area in Indonesia. I went on to become the coordinator for emergency response in the Asia Pacific region. Then I was assigned for 1 year in Cambodia, as a country coordinator mostly to deliver developmental programs (water and sanitation, education, livelihood). In 2009, he continued his career as a protocol and HR officer at the U.S. Consulate General in Surabaya, and two years later I joined the Political and Economic Section until now, where i have to deal with extensive range of people and government officials, as well as private and government institution troughout eastern Indonesia. I am the founder and Editor-in-Chief in Good News From Indonesia (GNFI), a growing and influential social media movement, and was selected as one of The Most Influential Netizen 2011 by The Marketeers magazine. I also wrote a book on "Fundamentals of Disaster Management in 2007"?, "Good News From Indonesia : Beragam Prestasi Anak Bangsa di dunia"? which was luanched in August 2013, and "Indonesia Bersyukur"? which is launched in Sept 2013. In 2014, 3 books were released in which i was one of the writer; "Indonesia Pelangi Dunia"?, "Indonesia The Untold Stories"? and "Growing! Meretas Jalan Kejayaan" I give lectures to students in lectures nationwide, sharing on full range of issues, from economy, to diplomacy Less
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