For previous generations, work was often seen as a source of stability and a form of responsibility. But for Millennials and Gen Z, a job is no longer just about earning a salary. It is also a way to express themselves, find purpose, and maintain balance in life.
This shift has given rise to the phenomenon of job hopping, where young professionals frequently change jobs in search of faster growth or a better work environment. On the other hand, social media has recently popularized the term job hugging, which describes people who hold on to their jobs even when the work no longer feels fully satisfying.
As job competition grows and priorities continue to shift, these two trends are transforming youth work culture across Southeast Asia and showing how a new generation is redefining what career loyalty means today.
What Is Job Hopping?
Job hopping refers to the practice of changing jobs frequently within a short period of time. Many young workers do this to seek higher pay, better alignment with their interests, greater flexibility, or to escape burnout from their previous workplace.
Some view job hopping as a negative habit that makes an employee appear unfocused or unreliable. However, others see it as a strategic move to explore better career opportunities and accelerate professional growth.
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According to the Unlocking the Future of Recruitment survey released by Jobstreet in 2023, 71% of respondents in Southeast Asia said that career stability and work-life balance are the most important factors when choosing a job. This explains why many young professionals consider job hopping as one possible way to achieve the work-life balance they desire.
While job hopping offers new experiences and faster career exposure, it also has downsides. Frequent movement can lead to high turnover rates for companies and make it harder for employees to build long-term career paths.
The Return of Job Hugging
In contrast to job hopping, job hugging refers to the tendency of employees to stay in their current workplace for the sake of stability and security. This trend has reemerged amid economic uncertainty and a renewed sense of loyalty toward employers.
Although often associated with older generations like Gen X and Baby Boomers, job hugging is now also seen among Millennial and Gen Z workers. Many young professionals prefer to grow within their company rather than move too quickly between jobs.
However, not all employees stay because they see long-term growth potential. Some employees remain because they are worried about the risks of changing jobs or fear they will not find another suitable position.
While job hugging can offer comfort and consistency, it also has its downsides. Staying too long in one role may lead to career stagnation, limit skill development, and cause employees to miss out on new opportunities.
Factors Influencing Young Workers in Southeast Asia
Several factors influence how young workers in Southeast Asia decide whether to stay in their current jobs or move to a new company.
One of the main reasons behind this trend is the economic situation. The rising cost of living and persistent inflation have made many young professionals seek higher salaries to keep up with their daily expenses. Financial stability remains one of the strongest motivations in their career decisions.
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At the same time, the workplace culture in Southeast Asia still values seniority and loyalty, which can discourage younger employees. Many Millennials and Gen Z workers prefer a more open and flexible environment where they can express ideas freely rather than follow a strict hierarchy.
The rise of the startup industry and the digital economy has also become a major attraction. According to a JobStreet survey, 22% of respondents in Southeast Asia said they want to work with exciting products, topics, or technologies. As a result, companies that appear innovative and dynamic often become the top choice for young professionals.
Finding Balance Between Job Hopping and Job Hugging
These trends show that young people are shaping a future of work that is more human-centered and flexible.
For those who choose job hopping, adaptability is key. They need to be ready to face new challenges, learn quickly, and adjust to different work environments. Companies also need to adapt by offering flexible work arrangements and clear career development opportunities.
For those who prefer job hugging, it is perfectly fine to stay in the same role as long as they continue to grow personally and build new skills. Employers, in turn, should create a healthy work culture that supports learning and prioritizes mental health and well-being.
In the end, how Gen Z and Millennials redefine work is not simply about being loyal or not. It is about understanding their values, finding meaning in what they do, and maintaining a balanced life. This generation is reshaping the idea of career success, which is no longer measured only by stability or social status; but by purpose, growth, and well-being.
References:
- https://www.kompas.id/artikel/aspirasi-job-hugging-atau-job-hoping
- https://id.jobstreet.com/id/career-advice/article/job-hopping-how-it-affects-your-career-success

