In a significant achievement for the telecommunications sector, Viettel has secured the esteemed position of being the second strongest global telecom brand of 2024, according to Brand Finance’s Top 10 Strongest Telecoms Brands report. With an impressive AAA rating and a Brand Strength Index (BSI) of 89.4 out of 100, Viettel has distinguished itself as a powerhouse in the industry.
This recognition underscores Viettel's commitment to excellence, innovation, and customer satisfaction, solidifying its position as a leader in the global telecommunications arena. With a robust BSI score, Viettel's brand strength reflects its ability to effectively leverage its assets, reputation, and market presence to deliver exceptional services and experiences to its customers.
Meanwhile, Thailand's AIS (Advanced Info Service) has also earned commendation, securing the ninth position in the global rankings with a BSI of 86.7. This achievement highlights AIS's significance in the telecom sector and its contribution to Thailand's telecommunications landscape.
The Brand Finance report not only celebrates the achievements of top-performing telecom brands but also provides valuable insights into the evolving dynamics of the industry. Viettel's remarkable performance underscores its resilience, adaptability, and strategic vision in navigating the complexities of the global market, while AIS's presence in the top ten reflects Thailand's growing influence in the telecommunications sector.
As technology continues to reshape the telecommunications landscape, Viettel's and AIS's strong positions in the global rankings affirm their roles as key players driving innovation and connectivity in the digital age.
